This Ornellaia project demonstrates the benefits of social sustainability There are many benefits associated with social sustainability, and the ones that come from activities related to the art world are tangible. Ornellaia’s Vendemmia d’Artista (VdA) is...
Wine: future prospects and zero tolerance towards counterfeiting “Wine is bottled poetry”. It is necessary to internalize this aphorism of Robert Louis Balfour Stevenson – Scottish writer, playwright and poet – to understand how important it is...
Millennials and wine industry: Joe Fattorini on why the Generation Y should not be a focus for the wine business In recent years, the relationship between Millennials and wine industry has sparked a significant interest. Joe Fattorini has a lot of experience in the...
Responsible communication: what it is and how to build it As the wine sector becomes increasingly competitive, a brand can only emerge out of obscurity if they have an exemplary communication strategy. In 2019, an effective strategy must also consider the concept of...
Precision agriculture & sons: what is precision viticulture Precision viticulture is the application of precision agriculture in the vineyard. This site-specific vineyard management maximizes the administration and production of each plant, accompanying the...
What is the difference (if any) between social sustainability and corporate social responsibility? One of the most difficult challenges for a company that wants to become sustainable is when trying to figure out where to start. Among the first things to grasp are the...
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