THEME OF THE YEAR: WINE COMMUNICATION
9th edition – 2022 | 7th – 8th November, Verona
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The focus of the 2022 Forum is Wine Communication in all its forms, from traditional – such as PR and press – to the use of social and digital mediums; from developments in education and training to the application of the most innovative new communicative tools. The wine2wine Business Forum 2022 sessions aims to provide an overview of the main trends and developments in this context, inviting speakers and the public to reflect together on what works and what doesn’t in communicating wine today, both in Italy and abroad.
This year, at wine2wine Business Forum, B2B will also mean “Back to Basics”: let’s rediscover in person together, embracing the basics of networking and mutual exchanges that create the ideal context for our customary “Sharing of business ideas.”
Some of the topics of 2022
Why come to wine2wine
wine2wine Business Forum features #w2wLabs, interactive training workshops reserved for a small number of participants. The workshops are designed to provide attendees with practical tools related to the latest strategies of wine marketing, communication and management. Participants can expect to leave with fresh ideas on how to best communicate, broadcast and grow their businesses in the wine industry, utilizing different channels and media: websites, apps, social media, blogs, vlogs, podcasts and press.
FOR B2B MEETINGS
The activities and meetings that take place at wine2wine Business Forum provide opportunities forvarious wine professionals to get in touch with each other. The event also makes time for structured B2B meetings so that wine producers can meet directly with buyers. wine2wine Business Forum makes it easy to establish new relationships, both in Italy as well as with international buyers from major and emerging markets such as the USA, Korea, Switzerland, Poland, Mexico, Brazil, Sweden, Russia and China.
FOR THE COMMUNITY
wine2wine Business Forum is the definitive event for the community of wine professionals. It is the ideal context for constructive discussion on the most important issues and opportunities relatedto the wine business. The creative energy that is unleashed when we bring together our diverse experience and expertise has the potential to fashion a brighter future for the international wine business sector. The event also provides exciting opportunity to consolidate your networks and pinpoint new opportunities to promote your business.