Professional sommelier turned entrepreneur, Will Predhomme is the Managing Director/CEO of Predhomme Strategic Marketing, a wine & food marketing & communications company based in Toronto spanning the Canadian market. Will’s professional background is a career based in beverage alcohol, his experience ranging as wine buyer/sommelier with Fairmont Hotels & Resorts, Harrah’s Entertainment, & Oliver & Bonacini Restaurant, & is considered one of the top Canada-based leaders in the wine/beverage alcohol industry.
Will has represented Canada at the 2013 ASI Best Sommelier of the World competition as the country’s top representative in the profession. Will has judged multiple national & international wine competitions, has been the host of The Globe & Mail Wine Basics Video Series, developed the Wines & Spirits Education Trust (WSET) program at The University of Guelph, & is an Italian Wine Ambassador through the Vinitaly International Academy.
Working in Canada – Navigating the Monopolies