Veronika Busel

Veronika Busel is a Wine Marketing Manager, Wine Writer and the Managing Partner at the Wine Travel Awards.
Coming from a background on Economics she holds a Master’s Degree in Wine Marketing and Tourism from the ISVV at the University of Bordeaux (France), as well as a joint Master’s Degree in Wine and Tourism Innovation in the University of Rovira i Virgili (Spain) and University of Porto (Portugal).
Having started her career in Wine Marketing in one of the leading distribution companies in Belarus, she gradually broadened her expertise into the global wine industry. Having collaborated as a Brand Manager with some of the biggest and most successful wine and spirits companies in the world, like Remy Cointreau, Pernod Ricard or Sogrape.
Parallelly with several onsite projects with reputable wine producers in Italy, Germany, France, Spain and Portugal, Veronika has been promoting the exchange of ideas, products and expertise between these established European markets and the new and emerging East-european markets, like Belarus, Ukraine and Russia.
She is a wine writer and columnist at leading wine specialized magazines, such as “Drinking Culture” magazine based in Minsk, Belarus, “Simple Wine News” magazine from Moscow, Russia, as well as at the “Drinks+” magazine, from Kiev, Ukraine, a major promoter of the Wine Travel Awards initiative.
As the Managing Partner of the international project Wine Travel Awards she is responsible for the daily operation of the initiative, team management, PR, marketing, and the financial policy of the project.”

Ukraine – Treasure Island of Europe

The Ukrainian wine market Revolution: the extraordinary story of a market that grew 5 times in the last 5 years.

During the presentation the audience will be introduced to some impressive trends and tendencies in the Ukrainian wine market, as well as insights and market specifics from the experts.

No one will leave the presentation without the answer to why Ukraine is the Treasure Island of Europe