Russ Lorber IWA
Russ Lorber IWA is the founder of Wide Roots, an import and wholesale company based in Baltimore, MD, with a mission to combine thoughtfully curated wines with inclusive education. He launched Wide Roots to bring the essence of celebration and culture to more wine drinkers, hoping to help them unlock the world of European wine similar to how he did for himself.
He is certified by the Vinitaly International Academy as an Italian Wine Ambassador. His prior experience includes operations management, finance, product management, supply and demand management, and engineering. He has managed organizations as large as 90 people.
Politcs and wine trade
Wine and politics are an inseparable pairing. This session examines wine politics from two very different perspectives: inside and outside. First there are the political issues within the wine trade, including within appellation organizations and regional promotional groups, which are magnified by the lack of growth in the global wine market. As globalization’s momentum has shifted, wine has become an unexpected victim in the political trade wars of the past decade from the US to the EU to China, Australia, and beyond. Economist Mike Veseth will examine the what, how, and why of wine’s prominence in international politics and speculate about what the future may hold.