Blindfolded tastings: awaken your senses with Dr Hoby Wedler Cover your eyes, bring the glass to your mouth and engage all your other senses. Have you ever tried a blindfolded tasting? In this post we’ll explain what they’re for, how they work and where you can get...
Networking in the wine sector: how to approach the topic Networking, public relations, events: do these words have a particular significance in the wine sector? For operators in the wine world, having an effective network of contacts is a fundamental if challenging...
New jobs in the wine sector We all know the traditional jobs in the wine sector: oenologist, agronomist, sommelier, but behind these essential figures there are many others, often overlooked but equally important, especially in light of recent changes in the sector...
How wine tourism has changed in Italy in recent years Wine tourism in Italy, after having faced the difficult years of the pandemic, shows strong signs of recovery. The packages on offer from the cellars are growing and the requests from potential visitors have...
How not to do wine hospitality: 5 common mistakes when welcoming guests to your winery The latest reports all say the same thing: wine tourism in Italy continues to enjoy significant growth. Tourism related to Food & Wine has grown significantly in the last four...
Wine export in China: Chinese consumers profiles Treating the Chinese market as a monolithic and homogeneous block is not an effective strategy for building a successful brand in the country, especially within a sector that is itself differentiated, as the wine...
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